What we do
C3 provides end-to-end storm communications support — from pre-season preparedness planning to active JIC staffing during an event to long-term recovery messaging that keeps residents informed as rebuilding progresses.
Our team has direct experience with FEMA's National Incident Management System (NIMS) and the Incident Command System (ICS), and we can integrate seamlessly into your existing emergency management structure or stand up a communications function from scratch.
Services include
- Joint Information Center support and coordination
- Multi-channel alert and notification strategy
- Media relations and spokesperson preparation
- Resident-facing updates, FAQs, and recovery explainers
- Storm preparedness and post-disaster messaging
- Public information support for cleanup, permitting, reopening, and recovery
Our approach
Storm communications fail when they are improvised. C3 works with your team before storm season to build message frameworks, establish media relationships, and create the digital infrastructure that will carry your communications when conditions are worst.
During an active event, we provide 24/7 support — drafting statements, managing social channels, coordinating with state and federal partners, and ensuring your elected officials and department heads are speaking with one voice.
Founder Trei Johnson has covered major storm events as a journalist and managed communications for coastal agencies during active disasters. She brings both perspectives to every engagement.
The long recovery
Recovery communications are often neglected once the immediate crisis passes. C3 stays engaged through the full arc — helping communities communicate about debris removal timelines, infrastructure repair progress, federal assistance availability, and the human stories of resilience that rebuild civic trust.